Tuesday, December 18, 2012

Instagram apologizes to users

Facebook breaks its silence, pledging to "remove" language that sparked a revolt among Instagram users concerned their photos would be sold for advertising or marketing purposes.

(Credit: James Martin/CNET)
 
Instagram apologized to its users, saying it will "remove" language from its legal terms that would have let it sell users' photos or use them in advertisements. In a blog post, Chief Executive Kevin Systrom said it's "our mistake that this language is confusing" and that the company is "working on updated language. Since making these changes, we've heard loud and clear that many users are confused and upset about what the changes mean," he wrote.
 
Instagram's terms of use agreement announced sparked a user revolt unprecedented in its history and prompted competitors to tout their own services as more user-protective. It came three months after Facebook completed its acquisition of the popular photo-sharing service, which has over 100 million users, and follows recent efforts by the social network to increase revenue.

No other photo-sharing service appears to have had a policy as broad as Instagram's now abandoned language, which claimed the perpetual right to license users' photos to companies or any other organization, including for advertising purposes, which would effectively transform the Web site into the world's largest stock photo agency. A hotel in Hawaii, for instance, could have written a check to Instagram to license photos taken at its resort and then use them for its own purposes.
Source : cnet

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